Sustainably U envisions a world where fashion is circular, where each garment has a purpose beyond a single season, and where sustainability is woven into the fabric of our everyday lives. We are on a mission to bring couture back into fashion.
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We prioritize environmental and social responsibility throughout our creative process. Our creations are guided by 4 key principles:
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​- Design for durability and beauty in minimalism
- Assessing and mitigating the environmental and social impact of our supply chain and production process.
- Follow circular economy Principles
- Encourage repairability by offering a warranty
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We keep constant and consistent focus on innovation and technology to find new innovative materials, leveraging technology for traceability and transparency. We are all learning and growing every day, sustainability is a process, not a destination.